Plays a pivotal role in the educational landscape for New York City Department of Education counselors. They provide vital monthly updates, cutting-edge college and career resources. As well as guidance for over 1800 schools, all with the goal of preparing 1.1 million students for success beyond graduation.

  • Branding
  • Content Development
  • Creative Direction
  • Digital Strategy
  • Online Marketing
  • Web Design & Programming

7ONE8 provided creative direction to ensure that the College and Career Planning Team initiatives aligned with their overarching mission. We enriched their educational materials via:

Branding: 7ONE8 Design embarked on reimaginingtheir brand identity, ensuring it conveyed the authority and trustworthiness that the educational community relies on.

Content Development: To effectively support school-based staff and engage students, we undertook content development and crafted informative and engaging content. It not only informed but also inspired educational professionals and students to explore the resources offered.

Digital Strategy: 7ONE8 Design formulated a customized digital strategy that heightened the office’s online presence, making their resources more accessible and reaching those who needed them most.

Online Marketing: Leveraging our expertise in online html marketing, we executed email campaigns that increased awareness about the office’s resources and guidance.

Web Design & Programming: We designed and programmed a user-friendly and visually appealing website offering an intuitive and engaging platform for visitors to explore educational resources and updates.

Advertising Campaign Outcomes

The collaboration between 7ONE8 Design and the College and Career Planning Team resulted in significant outcomes. The reimagined branding conveyed authority and trust, fostering stronger connections with educational professionals and students.

Content development initiatives provided invaluable information, supporting school-based staff and students as they prepared for life beyond graduation. The new website design provided an immersive experience for visitors, making it easier for them to explore resources and stay updated.

The outcomes were evident in the increased engagement and support for the College and Career Planning Team’s initiatives, which continue to empower students and educational professionals across New York City.