OFFICE OF STUDENT PATHWAYS
A crucial entity of the NYC Public Schools, responsible for delivering cutting-edge resources to school-based staff. Preparing over 1.1 million students in New York City Public Schools for the transition into life beyond graduation.
Branding
Illustration
Creative Direction
Design Language Translations
Online Marketing
Poster Design
7ONE8 Design has been instrumental in supporting the visual communication initiatives of the Office of Student Pathways for the past five years. Recently, we created a Multi-lingual Poster Illustration campaign, by providing creative direction and eye-catching illustrations to visually embody the organization’s mission.
Creative Direction
At the core of our efforts was the provision of creative direction and compelling illustrations that captured the essence of the Office of Student Pathways' mission: Activate Your Future. Every vehicle of delivery we undertook was a visual testament to the organization’s goals, ensuring consistent and engaging communication.
Website & Email Marketing Strategies
We implemented effective email marketing strategies that utilized best practices to promote college and career resources efficiently. These strategies ensured that critical information reached the right audience at the right time, enhancing engagement and awareness.
Print & Merch Design for Diverse Communities
At 7ONE8 Design, we excelled in developing visually compelling print and merchandise materials, thoughtfully catering to diverse communities. Communicating key messages effectively to these communities was crucial. Our designs fostered a sense of inclusivity and accessibility, breaking language barriers and ensuring that every student had the opportunity to explore college and career readiness.
Empowering Students and Staff
The collaboration between 7ONE8 Design and the Office of Student Pathways resulted in significant achievements. With a refreshed and resonant Multi-lingual Poster Illustration campaign, the Office of Student Pathways experienced increased engagement from school-based staff and students. Our work empowered students and staff with the tools and information needed to shape their futures, driving the organization’s mission forward.
In partnership with 7ONE8 Design, the Office of Student Pathways continues to thrive, guiding over a million students towards a successful life beyond graduation.